There buzz from the global liquor industry that the world's leading spirits seller, Diageo, is in talks with the top tequila brand, Jose Cuervo. The result could be Diageo buying the family-run tequila company for more than $2 billion. Or Diageo may simply extend its distribution agreement.
Source: http://www.npr.org/2011/05/25/136644087/top-spirits-seller-diageo-in-talks-with-jose-cuervo?ft=1&f=3
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